What is your choice when you want to keep your product protected inside the packaging? Is there any special packaging that keeps the product intact inside the box? If you’re going to keep your fragile item lined up and safe during transportation and transit or whether you want to make your subscription boxes more professional and engaging, or you want to give additional security to your precious product, then the packaging inserts are the right choice for you. Packaging inserts help in brand visibility and enhancement.
Types Of Packaging Inserts
So, how many packaging inserts are used to meet the need for different packaging? The two main types of inserts are the box and the promotional inserts, which are common. The box inserts and the promotional inserts.
The box inserts are known for their protective and safe nature. They are used to keep the product safe inside the packaging. These inserts provide safety from damage, leakage, and spilling of products. On the other hand, box inserts are widely used for advertisement and promotion purposes. These types of inserts are like advertisement cards. These cards are kept inside the product to promote new launches, discounted deals, bulk discounts, and promo offers.
Corrugated Inserts
The corrugated inserts are like the corrugated walls. These inserts make the compartments inside the box. These inserts are made with a layer of cushions of corrugated paper or fluting papers. These walls of corrugated paper reduce the risk of shocks and damage.
Chipboard Inserts
Chipboard is another best material for inserts. Chipboards are less thicker than corrugated boards. They are more useful for lightweight and non fragile items. Chipboards make solid shape item dividers, pads, and liners.
Paper Pulp Inserts
The next box insert option is the paper pulp inserts. These inserts are made with pulp paper. These inserts are quickly moldable in any shape, size, and design. These types of inserts or molds are helpful for the safety of glassware, ceramic items, decorative items, electronic items, and fragile items. Most of the traditional egg carton packaging is based on these pulp inserts.
Mushroom Packaging Inserts
This is one of the most eco-friendly nature of inserts. The material of mushroom inserts consists of mycelium, which is the root system of the mushroom. This insulated packaging works best for temperature-sensitive goods, such as food items.
Paperboard Inserts
Paper boards are much thinner than corrugated and chipboard inserts but are versatile. The paperboard inserts are foldable and can be changed into any desired shape or size. The paper board comes in unbleached brown and black and white bleached paper. The paperboard is one of the cheapest packaging and insert solutions.
Foam Inserts
The next option is foam. The foam creates an exact-size mold for any product. This option works best for lightweight products and fragile items. The foam inserts come in three densities: low XLPE, medium EPE, and high EVA.
Molded Plastic Inserts
Plastic is another material that is used to make inserts. The plastic mold comes in various sizes and thicknesses. This type of mole or insert is widely used for food, medicine, or chocolate packaging.
Promotional Insert
As we told you earlier, promotional inserts are in trend nowadays. These inserts enhance brand visibility, recognition, and customer engagement. These inserts come to inspire the customer and grab the customer’s attention. So, let’s go with some famous types of promotional inserts
Thank You Card
Thank you cards are vital in getting customers’ attention and making them your permanent clients. These thank you cards make customers feel special. These cards help build the relationship between the customer and the brand. Thank you cards provide a positive impression on anyone. The addition of touchy messages or a tagline can make your Thank you card more appealing. These inserts are mostly sent with purchased products. According to the sources, the Thank you card can convert 7% of your clients to permanent ones.
Also Read: Understanding The Worth Of Custom Gift Cards For Business
Discounted Coupon And Promotional Deal Cards
Discounts or promotional deal cards are always a charm for customers. Cashback offers, discounted deal offers, next purchase discount offers, or any promotional offer that helps save money are loved by customers. Discounted deals or promotional deal cards help in customer retention. You can customize your discounted deal insert to get your brand visibility and customer attention. You can highlight your one-day discount, the seasonal discount offer, and complimentary gift offers on your card inserts.
Product Review Card Inserts
The card inserts have the details of your social media contacts, Facebook address, or contact details where customers can send back their feedback or review the product to help enhance the trust level of the customers. These cards or channels help the company grow its social media platform and provide customer satisfaction. You can add your QR code, newsletter, and sign up details to these card inserts. This update helps the customer know about upcoming products and new launches.
Warranty Inserts
Warranty inserts are the most common insert types that are mandatory for new purchases. These inserts with the registration details, manual instructions, and manufacturer guidelines help the customers know about the product in detail.
Stickers
Another type of insert that is widely used to promote the product is stickers. These inserts with catchy printing and interesting taglines will help you get more customers in the future. Stickers are an indirect marketing tool that helps provide public awareness of your brand.
Innovative Inserts
Innovative ideas for inserts like puzzle games, brainteasers, DIY activities, and crafts and art materials are the most unique types of inserts. According to the research, this type of insert grabs the attention of 9 out of 10 people. These inserts are the best way to enhance the marketing campaign and get the best results.
Wrap Up
Hopefully, this article provides an informative read, and now you are well-informed about the packaging insert. What are your options if you want to go for a custom packaging insert? The Customize Packaging is one of the USA’s leading and most trustworthy packaging providers. They provide the best quality insert with bespoke message design, shape, and materials.